Discovering the Invisible

response to  Andrew Price's post Intermission

Great image find Andrew, it strongly reminded me of William Longhauser's AIGA article Beyond Small Medium and Large, I quote;

"Mathematical perfection,.. ignores the fact that the visual world relies on imagination and illusion. The graphic designer needs a foot in both worlds and must reconcile these polar opposites. In a world where information about virtually everything is available instantly, it is rewarding to discover things that exist but remain hidden, invisible, unless perceived through observation. As we move forward, it is important to preserve the valuable human component to the process of making and visual thinking. While technology expands its influence on traditional means of thought and design, the role of the graphic designer will continue to evolve in new and unpredictable directions."

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