Believe it or not, methane from livestock farmed for human consumption is the single biggest source of green house gases. Yes, even more than transport! Intensive animal production also drives deforestation, pollutes our water ways and is incredibly environmnetally inefficient: one acre of land produces 20 pounds of beef protein or alternatively 261 pounds of rice protein.

Recuing our consumption of meat can help ease the pressure on our environment and help safeguard food security in the developing world.